Is this online store reliable?

GilbertWathy

In the end there is no perfect shop, but some stores are clearly more consistent. Nobody wants pretty shoes that hurt after ten minutes of walking. Over the last months I noticed that some of my favorite items are not the most expensive ones. Sometimes customer service can fix a bad experience, but not always. Reading comments with real body photos is one of the best ways to check sizing. Very thin fabric may be fine for summer but often looks cheap and becomes see through.  

If anyone is interested in real user experiences, I sometimes write short notes about the shops I test.
You can find one of the pages here:

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In the end there is no perfect shop, but some stores are clearly more consistent. Personally I like a mix of design, comfort and realistic pricing. If buyers say the item runs small or large, I always adjust my choice accordingly. Jewelry is another category where quality can be very different from photos. I also pay attention to return policy and customer service response time. Clear product descriptions save time and reduce the chance of disappointment.  

Maybe this is useful for someone.